Overseas Keralites Investment and Holding Ltd (“OKIH”) is a 100% Government entity with Hon’ble Chief Minister of Kerala as its Chairman and formed as per the recommendation of the Loka Kerala Sabha. Our vision is 'Global thought for local growth' by enabling every investor, primarily NRI, to contribute for our states growth by bringing best partners with cutting edge technologies. This will also open for them investment avenues with reasonable and assured returns and thereby create wealth for hardworking NRIs and others.
OKIH will focus on viable projects in strategically important verticals that can create value, impact and positive change for communities and will manage them through transparent and accountable system where governance is paramount.
The first initiative of OKIH, RestStop embodies its objectives to provide for both sides of Kerala’s- the society and investors.
Roads are the arteries of the state that connect every Keralite. RestStop is soon to be a chain of wayside amenities along the highways of Kerala, at par with global standards, and making road commutation safer and pleasurable. Wayside amenities along National and State Highways of every district will improve not only the comfort of the people as they travel across the state but also introduce a competitive standard for the private sector to emulate, which in turn will create a better standard of living for society at large. The first node of RestStop at Thalappadi, Kasargod District will be operation in next couple of months.
We aim to be the leader among the Wayside Amenities providers with global standards, making road travel pleasant and safe. Each centre will be a modern and comfortable place for one to take a break from their journey, with ideal facilities and landscaped grounds to help relaxation. Each centre will also act as a local community centre and will have a Village Mall enriching local markets.
Whether it be for a business meeting, a break en-route, or simply for the family and tourists on the move, the RestStop will be a landmark place to meet for both the business and social travellers. Sooner or later, be it for buying fuel or for a short trip, every trip will become an excuse to just visit the nearest RestStop.
We have roped some of the best strategists and designers to study global models of such facilities and prepare design and operation methodology to create the best facility of international standards but customised for the local environment.
Meinhardt Group of Singapore is our Architect and PMC who have designed some of the best similar wayside amenities projects globally while KIIFCON, a 100% KIIFB owned arm is acting as the Client Representative to ensure perfect construction execution of each RestStop. We have a strategic agreement with Indian Oil Corporation to construct a fuel station in every RestStop, which will be operated by the investor.
RestStop design, layout, and offering mix will enable to make the customers journey more convenient, safe, and organised. Its unique design will leave a unique and memorable experience with a reflection of local theme flavours.
The design will strive to adopt the most appropriate and cost-efficient digital innovations, technologies, and opportunities for attracting more consumers and providing better opportunities for RestStop partners.
As we are aiming to make first RestStop at Thalappadi, Kasaragod District operational within next few months, we would like to invite you to benefit from this concept as a franchisee. Investors who have or can acquire suitable plots along any highway / important road in Kerala with adequate traffic can benefit from the expansion of RestStop network by developing, operating one node. Franchisee will benefit from the following, all for a nominal fee based on turnover and gross income of each center.
Based on local demand and plot availability, each investors can select one of the three categories of RestStop for you.
| RestStop - Category | Platinum | Gold | Silver |
|---|---|---|---|
| Plot Size (Acres) | 4 to 5 | 2 to 4 | 1 to 2 |
| Fuel Station Plot (Sq. Feet) | 43,500 | 30,000 | 20,000 |
| Projected Fuel Sales / Month (Kilo Litre) | 400 - 500 | 200 - 300 | 100 - 150 |
| Retail Area (Sq.Ft) | 50,000 | 20,000 | 10,000 |
| Projected Foot Fall/Year (Lakhs) | 7.5 | 5 | 3 |
| Projected Investment (₹ Crores) Excluding Land Cost | 30 | 20 | 15 |
| Potential Borrowing from Financial Institutions | 70% | 70% | 60% |
| Potential RoI | 12-14% | 12-14% | 10-12% |
| Maximum Number of Centers planned in Kerala | 30 | 350 | 100 |
Potential Investors may fill an online form available in www.okih.org to express their initial interest.
If you have a suitable plot or identified one with adequate road frontage, OKIH will make an initial study through different agencies to confirm suitability, for a nominal fee and then can hand hold and take your interest forward to a great success story.
Maintained by Spiderline.
RestStop Franchisee